Our Background


With years of experience bringing corporate clients to sport leading events, Tactica Sports is Southern Europe’s leading provider of VIP hospitality at the world’s major sporting occasions. From our base in Barcelona, we cover events across Europe and South America.
Our staff are passionate about sport. This passion is reflected in our business and is fundamental to our ability to provide successful events. Our team has over 10 years of experience in the corporate sports hospitality industry, fueled by a love of sport ingrained since childhood.


The changing world of sport and business


In recent years we have seen a major change in the world of sport and business, with sporting venues becoming the primary ´offices´ for companies to close deals. Networking with top clients or rewarding the top staff at a sporting event has become a common and effective tool for companies. We combine business with pleasure under the magic name of sport hospitality. Our clients enjoy our events because they have fun but more importantly, they share this enjoyment with their most valued customers and therefore reap the long-term rewards.

Tactica Sports offers you access to more than 150 events in Europe and South America every year. From Europe’s major football leagues or an F1 race to the biggest sporting events such as the Olympics or the World Cup, we pride ourselves on helping you achieve your results by spending quality time with your most valued customers. Working with the majority of the official rights holders allows our clients to access such events with complete peace of mind. We pride ourselves on working with Fortune 500 companies. We interact very closely with our clients to understand their needs while going the extra mile in order to exceed their expectations



Passion to offer the most comprehensive service


In our passion to offer the most comprehensive service, our portfolio of activities is not just limited to sport hospitality. We have recently developed a Customer Relationship Programme which allows our clients to tailor packages to their specific needs by including and suggesting other activities to form an unforgettable experience. In this sense, we have assisted companies in sponsoring sporting events, organised city tours for them, visits to theme parks, meals at Michelin-star restaurants or even safaris for the most adventurous clients.

Bonding with customers, launching new products or motivating your top staff are always good excuses to attend a memorable sporting event and work with us. By allowing us to take the hassle out of it, you ensure you can enjoy it yourself, too.